Product framing
Unified live media, editorial content, community interaction, and company participation into a coherent mobile product.
08 Community, Media & Advertising
A free community platform bringing users and registered companies together through advertising, radio, events, influencer content, and news.
UI Inside the product
The challenge
The app combines fast-moving media with community participation and commercial content. Users needed to understand what was live, timely, sponsored, or conversational without losing their place.
The solution
I organized radio, events, news, influencer content, company activity, and user participation into distinct yet connected destinations with a consistent navigation model.
03 Ownership & execution
Unified live media, editorial content, community interaction, and company participation into a coherent mobile product.
Turned the core use cases into clear, focused journeys with consistent interaction patterns.
Built maintainable Flutter features and coordinated the product dependencies needed for a dependable release.
Protected usability, stability, and store readiness through focused testing and delivery checks.
04 Technical foundation
05 The outcome